WITH CHRISTINA BÖSENBERG
When Your Next Career Doesn’t Match Your CV
Christina had spent nearly 30 years helping organizations transform. Now she wanted a transformation of her own.
Her ambition was media. The obstacle was a career history that conventional hiring conversations struggled to place. Five perspectives, one real challenge, and a question: what could her experience make possible next?
Listen onApple Podcasts Spotify
SEP05Christina
Bösenberg
DIGITAL & AI TRANSFORMATION LEADER
Experience × Ambition
WHAT COULD YOUR EXPERIENCE MAKE POSSIBLE NEXT?Thirty years of success. One unfinished ambition.
Christina joined the show with an ambition she had carried since she was 16: to work in journalism and media. After a career leading digital and AI transformation, she wanted to explore a place inside an established media organization.
She told the panel that headhunters had described the move as impossible without media-industry references. The conversation examined that assumption: which parts of her experience could travel with her, and how could she make their value clear to someone in a different field?
A contribution worth explaining
The panel explored her experience inside large organizations, her ability to consider several perspectives, and her willingness to ask difficult questions. Brad suggested that explaining AI and business transformation could provide an entry point. Christina was open to that possibility, while keeping her wider interests in media in view.
A path that fits the person
Christina was clear that she wanted to join an organization. That preference mattered: the discussion focused on finding the right team and contribution, rather than assuming that building an independent platform was her goal.
Turning the idea into conversations
The practical direction was to identify relevant media organizations, sharpen her proposition, and open conversations through email, LinkedIn, calls and introductions. Existing articles and interviews could help people understand how she thinks. Each conversation would also be a chance to learn how clearly her message was landing.
Where the session landed
Christina left with an emerging positioning and an outreach direction to explore. A new role remained a next step, not a result secured during the show.
Read the full transcript
Automatically transcribed from the live session and lightly tidied: trimmed to the show itself, with attendees numbered rather than named. The words are unedited, so the odd sentence is clipped.
Christina Bösenberg: Yeah, I heard a lot about you, Conor. Yeah.
AJ Maxwell: Wait.
Conor Sweeney: Yeah, likewise. nice to put a taste to the name. Yeah. Okay. My dad is here. Nice. Welcome.
Brad Wilcox: So yeah, I was going to say no,… we did not tell anyone about the problem that you're coming to mention, Christina, just because that would make it way more fun if no one knew what it is as you're about to unleash it. So, let's go ahead and get started. I mean, this is actually the first time that we're coming together with a guest. So, again, we really appreciate you you being here.
Christina Bösenberg: Mhm. Yeah.
Brad Wilcox: We all came together because we've been working really close to these problems our whole careers and we actually were looking to work with a customer but came to realize that it would be a lot more fun if we could just share our knowledge and our experience and obviously have some fun and perhaps leave people with something to consider when they come across their own problems or those of their colleagues, friends, family. And this is about the workflow, from each of our backgrounds look at someone else's problem. I'm sure it's easier than to look at our own because there's a lot more emotions wrapped into it. So that's one benefit from our side but we are peer professionally to offer those expertise also leveraging AI because all of us are also brought together because of that being the main tool that we're driving to solve problems and we thought it would just be fun to do it together and share in a podcast. So, I think it'd be cool just for each of us to take a minute and…
Christina Bösenberg: Okay.
Brad Wilcox: starting with you our guest please Christina can you tell us a little bit about yourself whatever you'd like to share.
Christina Bösenberg: of course. Yeah. Thanks for having me. And what I bring to the table now after I introduce myself a bit is a impossible career issue challenge, let's say and it's closely interlin actually with my introduction. So I've been in business in digital transformation predominantly for the past five years in AI implementation transformations working with the fortune 100 in the technical area in transformative area both sides corporate transformation but also personal transformation. for example I met AJ at and also Christian years ago. so I brought it all together over the past two and a half decades actually. So started my career at Siemens in the technical and innovation units several years in China and Shanghai and also for the past years with Boston Consulting Group. I'm a managing partner and executive partner and director and for the past two and a half years with Capgemini and I'm part of the German management team there. and Capgemini is a tech consulting house and I'm part of the leadership team of the management and tech implementation unit. So having said yeah you're listening of course I have also two kids family everything is in transformation at the moment everybody is out of the house ready finished school and…
Brad Wilcox: That's a good introduction. Yeah.
Christian Nicolai: Yeah, we have somebody… who knows what we talking about.
Christina Bösenberg: so it's a lot of things going on in my personal life as well but the thing I wanted to share with you today the impossible career switch So after nearly 30 years leading in leading roles in the digital and AI transformation I would really love to change the industry and I would really love to become part of the media industry or of a big large media house. of course bringing in all my digital and AI and tech innovation expertise and also the functional transformation expertise and that's a dream I've been carrying since I was 16. I always wanted to become a journalist because of a lot of things that happened in my early 20s and traveling the world was one of them but also having anorexia and healing myself was another one and then I kind of found myself in a really interesting career on a career path that developed kind of in itself. So I didn't never did any career planning but I was promoted and then was a Boston consulting group obviously one of the premium players in the global market strategy consulting. So it all went pretty well for me but there was always the sadness that I did not really manage to become a journalist or be part of the media industry and it's still there and now I'm 54 and I really V. would like to change the industry after a very successful career in tech transformations and nowadays of course AI implementation and large large scaled AI implementation projects with the large Fortune 100s. So earning a lot of money there but I'm ready to give it all up but I have zero references. All my head hunters tell me that's impossible. No way. You're not going to do that. this will not happen because you don't have any references from the media industry. Of course you are a great kind of thought leader in the digital transformation in central Europe… but not for any media thing. and yeah one of that that's how I come in here. And recently I shared that's…
Brad Wilcox: That's the dream.
Christina Bösenberg: what I ch shared with Christian kind of 10 years ago or something and then he said why not join our podcast and be part of that as well.
Brad Wilcox: You first talked about this 10 years ago together. You too.
Christina Bösenberg: Did we probably Yes.
Brad Wilcox: Did you? I thought that's what you just said. I was going to say you got chills.
Christina Bösenberg: No. No. I said 10 days ago.
Brad Wilcox: 10 days. Okay. I got butterflies.
Christina Bösenberg: 10 days ago.
Brad Wilcox: Got it.
Christina Bösenberg: No. No,…
Brad Wilcox: So, as I understand after 30 years in your field,…
Christina Bösenberg: no. Yes.
Brad Wilcox: since you were 16 have had in the back of your mind this dream to be a journalist. And now you're wanting into that media industry. So our job, Stephen, is to figure out what we can do to carry this dream that she's been carrying since she was 16. And with zero media references, I suppose, because you're not in that industry. but the quiet voice has been telling you now's the time. So what happens if you don't do it now, if you don't mind? What do you think?
Christina Bösenberg: No. Yeah. If I don't do it now, I will never do it. I mean, it's been a constant vibe in my soul or in my heart. I constantly and despite this huge career traveling the globe being everywhere all over the place earning loads of money despite that I've always thought this is the wrong career and…
Christian Nicolai: Yeah, that was
Christina Bösenberg: it's kind of a constant vibe and if I'm not doing it now as to answer your question Brad I mean when else and…
Brad Wilcox: So, we've got a chance to Help you make it heaven.
Christina Bösenberg: as you said, Stephen, this is the situation where every head hunter obviously says this is not possible. No way. I have no and I have the same feeling.
Stephen Nickerson: .
Christina Bösenberg: How can I do that? No white.
Stephen Nickerson: This is a really interesting problem because the solution is probably counterintuitive in this particular case, And so I've already got an idea in my head, but I'm told it puts people off if I just give them the answer right away. So I'm going to ask some more questions and maybe even improve the answer. But the thing that has me interested I think of a career change like this, you've got head hunters. That's one way to do it. But the other way is to think about it, it's like raising capital, right? It's all about your relationships. And so when you're raising money for a business,…
Christina Bösenberg: Mhm.
Stephen Nickerson: you're trying to get money for a business, you're trying to get a job. It's actually kind of the same mindset. Then they're going to ask, what makes you unique in this field, what makes why should I take a bet on you, Because if you don't have reference clients, you're asking someone to bet on you. And so then the question is what makes you unique in that field? So you haven't been in that field yet, but you've got an idea in your head of a unique selling proposition for yourself that's going to be your unique thing that you bring to that industry. You said you want to make change, but what is the change you want to bring?
Christina Bösenberg: H I haven't thought about a unique selling proposition. not yet. I mean, it's just that I'm very good at multi-perspective and kind of free of judgmental thinking.
Stephen Nickerson: All
Christina Bösenberg: and very deep understanding of the truth behind the kind of the buzzword bingo thing. of course lot of connections. I've seen it all in terms of the large corporations transforming also digitally but also now with the AI transformations happening. and I think the media industry pro has to change as well. probably further ahead in the US where you are based or some of you guys are based but not in central Europe they need to go that mile that's definitely something I would bring deep knowledge of how that works and yeah the culture here in Europe is pretty kind of you have a career path and you're staying on that track even the industry change from one industry to another that is close from chemistry to life science is a big thing for head hunters they say no way you don't do that yeah I don't and I know I'm fully aware that in the US it's pretty different…
Stephen Nickerson: Yeah. Heat.
Christina Bösenberg: but in central Europe it's pretty much like this is the career path and that's where you
Brad Wilcox: I was going to just jump in and say I'm glad you picked us off like that, Stephen, because I started to go and the nerd in me was straight into the tactics of outreach and… where are the lead sources that we need to put on a spreadsheet. I was wondering, how are you thinking about
AJ Maxwell: Yeah, I think It's just this amazing opportunity,… with what we see on some of the social platforms at least in the US the free speech piece of it where you can start to catalyze your voice across the globe and have influence almost instantaneously. So there's never been a better time to jump into the media field. And everything's perfect. just unfinished is a saying I like to say. So the right time is right now.
Christina Bösenberg: Yeah.
Stephen Nickerson: And another aspect of this too a question for differentiating I suppose just to help us kind of narrow in on there's two paths right generally speaking to shifting a career right and… it's the path of sovereignty and it's the path of the conformity, So, you've got your standard, hey, are you looking for a job in this industry or…
Christina Bösenberg: It's cool.
Stephen Nickerson: are you looking to stand on your own and make a difference? Because if you want to stand on your own, it's actually the easiest thing in the world because all you have to do is stand up and start talking, right? And then from there, you leverage your contacts to start pushing that out until you get noticed. And so there's those two division. It's not easy to turn that into an income. It takes time to build it up. But the thought leader with original thoughts in a world that is dying for some honesty and transparency and meaningful content and to not be shackled by the constraints of an individual entity because they happen to give you a salary. So there's that. You can tell which side I lean towards. Yeah. And then there's a standard approach or…
Christina Bösenberg: Exactly. What?
Stephen Nickerson: go to a hand head hunter and help them you're not good enough because you don't have this and you don't have that and I've never used head hunters myself to get work in corporate even though that is the standard practice. I instead built my own company and I used to get developers work. That was my thing and we would just call the CEOs of companies and the amazing thing is they pick up the phone. So, it was actually really easy to break into an industry because you just pick up the phone and you keep calling and…
Christina Bösenberg: What did you tell them? What?
Stephen Nickerson: what's that?
Christina Bösenberg: What did you tell them?
Stephen Nickerson: I said I was interested in talking to them. Do they have a minute business and…
Christian Nicolai: I like it.
Christina Bösenberg: Okay, that's easy.
Stephen Nickerson: how I fit in it? that's different. No one does that. I'm like, okay. Yeah.
Christina Bösenberg: That's true.
Brad Wilcox: There you go, It's
Stephen Nickerson: Yeah. 20 out of 100. 23 conversations and…
Christina Bösenberg: Yeah, that's No.
Stephen Nickerson: eight became clients. Done. So, it's amazingly simple, not overly easy. and it all depends on approach. As you start to build as I'm thinking about your unique selling proposition, it's already becoming clear, It's like thought leader. you lead with important thoughts, right? Because sometimes these words,…
Christina Bösenberg: Yeah. Yeah.
Stephen Nickerson: they hang around and we forget that they mean something. and straight talk,… honesty, integrity. that's the original core of media, what it used to be. That's not what it is today. But there are a few. And so it's almost
Christina Bösenberg: Yeah, cool. Yeah, good point. I mean, in terms of what you said first, I had my own business not seven years ago, but I had it in between some corporate jobs before Boston Consulting. I was an entrepreneur and I'm to be honest I know all you guys you are different but I'm a corporate lady. I love corporate life. I just love it. I hated being an entrepreneur although it went pretty well for me so it was okay but I hate being an entrepreneur. I want to be corporate. so that's why the standalone thing and, creating my own content is part of the game, of course, because people need to kind of look at you and find you somewhere in the worldwide map. But, yeah, this is not an option. I don't want to create my own business, at least not alone. Maybe find the right crew for it. with who wants to join that endeavor, but it's just not what I want actually.
Christian Nicolai: Yeah. I'd like to contribute something from knowing Christina for over a decade. Two aspects of the uniqueness. Stephen, I really like that point because Christina has a huge selection of unique points. The first one I can see is her commitment to community as so community press is having a community that is the consumers of information or…
Christina Bösenberg: Yeah. Yeah.
Christian Nicolai: whatever you put out there. And that's another dream she has in her heart,…
Stephen Nickerson: Mhm.
Christian Nicolai: Is I want the right community. So, that's unique because many of those leaders are not really looking for that community. They're having other motivations to do that. And then the really ultimate differentiator or uniqueness is what we usually don't talk much about is the knowing Christina brings and the ability T to connect with me over just we think of each other and we know that things that there is something in between us. She has that ability of being connected without exchanging information knowing before anybody actually have a feeling about what's coming up. So you can call that prophecy so this is CDIS which she brings and I don't know since we never really worked together how much she brings this into her work life…
Christina Bösenberg: Yeah, good good question.
Christian Nicolai: but that is definitely a differentiator I don't see much in corporate top management positions some have them … but not
Conor Sweeney: Nice. I have a question,… Christina. What is it about the media space that appeals to you?
Christina Bösenberg: Very good question. I was reflecting about that this morning when I was preparing for the call. it has two dimensions. first one is the easier one. It's the culture. I really like to be in the community of cool people. I also find them in the startup and my techie boys in Berlin are also cool. it's different. This is the nerdy version. and I know a lot of people in the media scene in the German publishing areas and so on and so forth, but they are pretty relaxed and cool and hang out together and at the same time smart not cool for the cool for cool sake but smart and cool. And this probably something I would also call myself smart and…
Conor Sweeney: Okay.
Christina Bösenberg: cool and I like that energy. I love it. I want to be part of that. And Boston Consulting or Capgemini or Siemens is not in this area or so that's the one dimension and I can contribute in this energy field or in this atmosphere. I would say I can contribute a lot. And now we come to the second dimension. This is truth. I have this ability to very often in terms of media talking about media and a world in a messy state. I often see truth behind the buzzword thing behind the scenes. we have a lot of scenery out there and just playing but I think we need people that display the truth, whatever that is. I don't think there is the one truth, don't get me wrong, but a clear perspective on what's going on. and this is also what's driving me because I have this ability and I don't see in my former career on my career track There's not enough space. at the moment I'm leading a big unit 550 people. I'm leading this unit through changes and… transformations as well inside and outside. But there is not enough interest for that and it's not the right thing. I need a broader scope for it, no, good question.
Conor Sweeney: Nice answer as well,… I have a followup as well. what would be the transferable skills? surely I feel like you're selling yourself short to say that you don't have what it takes to move into a new industry. There are surely a lot of transferable skills like public speaking for example
Christina Bösenberg: Yeah, sure.
Brad Wilcox: I was thinking too,…
Christina Bösenberg: You're probably right.
Brad Wilcox: if you report on the industry that you have 30 years of domain expertise in, I mean, of course, they would want you in that role in the media, And I was just wondering is that interesting to you or…
Christina Bösenberg: Really? Why do you think so?
Brad Wilcox: what? … because they're looking at it from the outside, you've been on the inside. Are you interested in reporting on the same career area that you're currently in or is there something else that's drawing you to a different category of journalism? Do you want to in report on your industry or more broad or…
Christina Bösenberg: Do you mean? No. No.
Conor Sweeney: Okay, different topic. Thanks.
Brad Wilcox: is there something specific?
Christina Bösenberg: No, no, no. All good. no.
Brad Wilcox: No. Okay.
Christina Bösenberg: M it's yeah different topics I can report on digital transformation AI and the impact of AI on our planet or humanity I can do that of course on a corporate world and how the transformation is going of course because I have all the insights from the past 20 years…
Brad Wilcox: Yeah, might be the bridge.
Christina Bösenberg: but I can do that absolutely not sure if that's what I want to do maybe both.
Christian Nicolai: So that was… what …
Christina Bösenberg: No, no,…
Christian Nicolai: thank you.
Christina Bösenberg: it's more I think this world is in a pretty messy state at the moment. So we need to do something about that and I want to be part of this. was this ability of seeing behind the scenes or of telling truth. I'm pretty courageous actually and I'm super grateful for Christians description of my strength but what one more is probably I'm courageous enough to tell… what I see calculating the negative impact. I don't care. So, yeah.
Stephen Nickerson: I think that was it. You just said something that caught me for the first time. So, we've been getting to know each other and I've been listening, but what you just said caught my attention and I think it's 100% correct. So, what I'm hearing I always think I'm 100% correct. Let me try again. you're a true seeker and you have this unique ability to see through the crap to what's actually going on in a situation and that cannot be understated enough. So your unique selling proposition starting to build in this space but there's also a passion that I heard because you're kind of on the inside a little bit. what's going on. you know what's coming next and there was something you said grab it but that caught my attention was how people are going to need to hear the truth and you want to bring that you want to be part of that can you circle back to that concept… because I think that's really powerful no.
Christina Bösenberg: And as I said,… I don't think there is this the one truth. just a different perspective and an insight on how mass psychology works. and yeah that's what I also studied 30 years ago and still I think one of the ingredients why I was successful in this transformation career is because I know how mass transformation works. And yeah this is something I bring although there is a lot in place and… at the same time I need something to sell unique selling purposes what Stephen you says I need to convey that into interest Yeah,…
Stephen Nickerson: Yeah, we have to try ultimately we'll need to combine everything that we said here and… turn it into something that's really interesting that will capture somebody's intent…
Christina Bösenberg: No effective.
Stephen Nickerson: because in the end the career you're choosing is the career of where the most interesting person wins, right? You have to stand for something and you have a characteristic where you understand that truth there's no such is truth isn't black and white. it's not false. That's not actually how works. It's based on a multitude of perspectives from varying viewpoints and you're looking to capture the message that is true for the highest number of people that are viewing it from their perspective. And it sounds to me like your career has largely been successful… because of your capability to do that, And would also be a very interesting thing to have in the media space. And it's to not say, "Hey, this is the truth. We're bringing you true media." It's like we're bringing you something more true and…
Christina Bösenberg: No, no, no. There.
Stephen Nickerson: more relevant because it's just a gradient scale. It's more relevant than everybody else or… that's our attempt. So, it's relevant and interesting is what I'm hearing when I hear you speak and… it starts to become your unique selling proposition starting
Christian Nicolai: and not to forget I don't care about negative or… positive results whatever I talk about I felt the emotional strength Stephen exactly when you said that Christina the boldness you have not calculating But standing for…
AJ Maxwell: Mhm.
Christina Bösenberg: Yeah. Yeah,…
Christian Nicolai: who you are
Christina Bösenberg: I just don't care what other people think. if I know this is the way to go. and as on the background of 30 years of being in large scale global transformations in the corporate context.
Stephen Nickerson: Yeah. the best irony of think and…
Christina Bösenberg: So yeah. What's going on?
Stephen Nickerson: what you just shared, this is why I was laughing, is that you're talking about an industry where the only thing that matters is what other people think and you're like you're like… care what other people think and that probably make super successful at it. that's what I would sell. I like you need to meet Christina…
Guest 1: It's going to say there all the
Stephen Nickerson: because care what other people think and people are going to find that really interesting. You just have to meet her.
Christina Bösenberg: Yeah. Exactly.
Stephen Nickerson: You got to tryience.
Christina Bösenberg: At least the different perspectives. Sorry for Yeah.
Stephen Nickerson: You experience Christina. That's the key. The insights. Yeah.
AJ Maxwell: I think what's really powerful too is when you really start to distill and… get that clarity and then you'll be amplifying your truths and it will attract organiz organizations and people like-minded and it will re repel others…
Christina Bösenberg: Where?
AJ Maxwell: which is good right so you don't get sucked into an organization that is sucking your soul because the more clarity we have internally more intention we put around being a truth seeker having the courage to not care just let do what's right and let the consequences follow. that will exude and amplify, outward and that are minded people will immediately be attracted to that. Then you'll repel those that you'll do the ninja moves on those people and organizations you don't want to,…
Brad Wilcox: Good point.
AJ Maxwell: be a part of.
Christina Bösenberg: Yeah, while we were talking I was just remembering the many situations as Boston Consulting works with the CEOs or… the seauite and very often as you I had these interactions with sea level normally guys and said oneonone and… I said Christina you are the only one who's telling me this perspective or this I'm so grateful you are the only one who's honest with me because when I see crap I name it and said this is not going to work you don't need to pay me because this will not work under this conditions and that they appreciate it,…
Stephen Nickerson: Uh-huh. …
Christina Bösenberg: but it's always in kind of a closed room, it's not what the corporate world then sees. And this is probably different in the media industry. Yeah. So, that's at least what I think.
Stephen Nickerson: and that it might be different but it also might be what's missing,…
Christina Bösenberg: Yeah. Sure.
Stephen Nickerson: so this is one of the things that I get too. People call me out for. They're like, " I can't believe you just said that." And thank you. I get that one a lot. I can't believe you just said it. Thank you for right because I just call what I see. And I hear that in what you're sharing as well. But I think the world is missing that. There's many filters even a good journalist " you can't talk about this and you better about that and…
Christina Bösenberg: Okay. Mhm.
Stephen Nickerson: there's all of this stuff that's burying the truth as you see it. so you get a variation of the truth but it's kind of blunted and it's covered and surrounded in something else but if we surround it with all that crap and instead you just called it like you see it there's a really good group of guys there's a YouTube show called Moonshots and the guys there they just call it they see it right not the comfortable truth just the truth as it is and…
Christina Bösenberg: I love it.
Stephen Nickerson: it's one of the most successful podcasts on the planet
Christina Bösenberg: You see?
Stephen Nickerson: because they do exactly that.
Christina Bösenberg: Okay,…
Stephen Nickerson: I would challenge that. Not only so you're right that that's not the way it is done typically, but I say that it's the way that it needs to be done in the future. And there's at least one group that are showing the way right now where that character that integrity,… And that insight is actually appreciated and desired in the world.
Christina Bösenberg: I think we are all aware of what are we doing or what am I doing now? So what's the Okay.
Brad Wilcox: Yeah, that's… what I'm going to take us to. So, I think you do need to talk to a lot of people so that one of them resonates with your dream and gives you the opportunity. So what I started to think about is actually back to those tactics. I mean if I were approaching this as client outreach that essentially you're trying to establish a relationship and build trust with this organization. We've already decided that it will be an organization. You're not going to just explore YouTube and Tik Tok over the weekends…
Christina Bösenberg: No. Mhm.
Brad Wilcox: until you make the bridge. So you need to talk to someone who will give you a chance. So that means you need to talk to a lot of people. And the way I was going to recommend that is obviously email is the easy and cheaper one. But even before that, you put together a list of all of the media outlets that you would first just make a list of all of them and… then slowly go through them.
Christina Bösenberg: Yeah. Yeah.
Brad Wilcox: Them emails, send them LinkedIn connections, pick up the phone and call them. But I was wondering, this is a question back to everyone, is it just on the phone cold that Christina would open the most potential or should there be a website some place that you can see your content or…
Stephen Nickerson: Okay.
Brad Wilcox: how you think or talk? That's my one question. do you just show up and you're like, "Nope, I've been in a career. I don't have any content.
Conor Sweeney: H.
Brad Wilcox: I just need you to give me a shot. I'll even be an Right.
Christina Bösenberg: I No. No. I have a lot. Yeah.
Brad Wilcox: Or is there some content that you should have to position a website?" something like that that we recommend.
Christian Nicolai: I mean for me that is super clear. In the beginning there is the goal. We talked about salpas and…
Christina Bösenberg: Cool. Yeah.
Christian Nicolai: soul jumps last week guys. by the way the app is ready. and that's the beginning and then life will find a way and it's always good to do the homework whatever that is like it never hurts to put effort on something I want to achieve. but if you do not activate your goals correctly then the magic is not really invited completely. So I would invite the magic and I was just seeing on my inner eye. I mean, it's going to be like I don't know why, but I just saw you in Bett. I don't know why, which is a restaurant in Berlin and you're just having a conversation and in that conversation something is happening, I don't know what is happening but something is happening. and I don't know but that's what I see that spark is but never forget you need to do the work. I always say whether it's like email,…
Christina Bösenberg: Come here.
Christian Nicolai: phone call or talking or head hunters or whatever it is the work needs to be done so that the energy is produced. but before that is it Germany… what kind of step be clear be concise be very specific and…
Christina Bösenberg: Yeah. Yeah.
Christian Nicolai: then activate My answer.
Stephen Nickerson: I love that. And what I believe would be from my experience the step that you took just before the experience of showing up in the restaurant and having that conversation. And so one of the greatest hacks that I've learned in my career, I've hacked a lot of different things, but the 100 calls was practice. I didn't make a hundred calls. So to get the work I thought I was practicing in my case, in one case, it turned into work and in another case it was the practice run so that I was ready for the one conversation that I had to have that I didn't plan for. It just showed up. And when that one conversation showed up, I was ready because I had practiced so many times. And so the benefit of calling a hundred people is it's impossible to make a hundred calls and not learn something from it about how and you have but you have to ignore them. So you have to not care what they think and realize that they're probably not going to be the right people and their opinions just might not matter. But you're not really checking for that. You're checking for your ability to clarify your message and get it across. So you're waiting, you're making enough calls until they're actually saying no to the real message that you intend and not a perception that's not quite right. So as you articulate it and you get through that point, you then become ready to have the easy conversations that the universe just provides because you've been focused in your intent because it's an elevated emotion with a clear intention that drives,… And that'll definitely create it. great. Thanks
AJ Maxwell: Oops.
Conor Sweeney: Thank you,… We had a contribution from the audience. My dad here sent me a message and shared his perspective is media is all about content. Truth is about fact and evidence or proof. So I share that with the room. what are your thoughts? Yeah. And I also have a question for Christina.
Christina Bösenberg: Yeah, thank you. True. Correct. Yeah. I love CNN.
Conor Sweeney: What are your favorite media outlets or platforms. Maybe they're listening to this podcast. Big one.
Christina Bösenberg: And then also we have some new very innovative German platforms like the Pioneer and also the Axel Springer Group and Politico. I'm not totally convinced of everything they do but 90% is really okay and innovative stuff. So Politico and then also Axel Springer yeah good.
Conor Sweeney: Okay, Cool.
Brad Wilcox: Okay. …
Christina Bösenberg: Thank you so much.
Brad Wilcox: Thank you so much as well. do you have any questions for us, Christina? All
Christina Bösenberg: No, I need to digest it all. I heard a lot. I loved our conversation. Really inspiring and good connection and yeah, I need to digest it. Will there be kind of a AI wrap-up or something? Are you recording it or is it just Okay.
Brad Wilcox: We're recording and… I think you'll receive a lot more information from the AI that's transcribing and…
Christina Bösenberg: I love it. Cool.
Brad Wilcox: generating some solutions and the outreach will be there. There might if you'd like even like a GitHub repo to an engine for the LinkedIn and cold outreach email. It does it all automatically. So, I'll share that…
Christina Bösenberg: I will share it as well soon.
Brad Wilcox: because I think Yeah.
Stephen Nickerson: And you'll receive an email from my AI agent.
Christina Bösenberg: Yeah. Yeah.
Brad Wilcox: And anything else we talk about to wrap up? Go ahead. What else would you like
Stephen Nickerson: His name is And so he'll summarize this call. And if you reply to the email, you can ask him more questions. And if he'll ask me questions and then I'll respond. So you'll actually get the AI curated version of what I think. feel free to respond to that. It'll be Jonah radicals simplicity.ai and that'll be one that'll be from here.
Christina Bösenberg: Yeah, great. Thank you.
Stephen Nickerson: And I've been sending him messages as we've been talking because that was one his perspective would be,… but it'll be better when he has the entire transcript. To the Christina News Network.
Christina Bösenberg: Wonderful. Thank you so much God for your time and… energy. I really deeply appreciate what we did here.
Christian Nicolai: We have one more.
Christina Bösenberg: Thank you much.
Christian Nicolai: I'm just getting some vision because that you said CNN was actually surprising me. And you said that in the first that means your vision is to turn around the media world on the planet.
Conor Sweeney: I like it.
Christina Bösenberg: I love it. Good point.
Christian Nicolai: exist. If you want to go…
Christina Bösenberg: Good point.
Brad Wilcox: CNN.
Christian Nicolai: if you want to go into CNN that means you want to turn around the media like world on this planet you want to contribute. So if you say okay I have a vision that is what I just saw right and that is big.
Brad Wilcox: That's a big job. That's not just a job.
Christina Bösenberg: CNN for me is here really really…
Christian Nicolai: Yeah yeah yeah.
Christina Bösenberg: but yeah I mean this is actually the essence let's see let's step by step yeah change news right yeah yeah thank you so much and…
Conor Sweeney: Get there.
Christian Nicolai: Yeah.
Stephen Nickerson: That's big change.
Brad Wilcox: Redirect the news. Not Change the news.
AJ Maxwell: Okay.
Stephen Nickerson: I like it. Let's something different…
Brad Wilcox: Awesome.
Christina Bösenberg: I promise next time I come with a business challenge Yeah.
Stephen Nickerson: because it's an interesting thing. I think a lot of people out there are going through this. We're some of us on the technical side, but all over the place shifting to take your expertise and everything you've learned in one area that you thought was the thing going to define you forever and saying, "Hey, how do I move that over here to this thing that sings to my heart,…
Christina Bösenberg: Yeah. Exactly. Yes.
Conor Sweeney: Mhm.
Stephen Nickerson: And why shouldn't you be able to do the thing you love? And why wouldn't that you inherently be better at it than anybody else?" 30 years of awesome experience with people and…
Brad Wilcox: Good day. Okay.
Stephen Nickerson: a heart to do something different. Do the thing, follow the heart. So, I think we live where following your heart is becoming easier and easier. It's not necessarily easy yet, but I think it's getting there. It'd be interesting to see how do we shorten the cycles? Yeah, delete that. I love it. I think it's actually a great relevant problem and it has nothing to do with technology.
Christina Bösenberg: Thank you.
Stephen Nickerson: Technology empower hopefully the transformation and…
Christina Bösenberg: Yeah. Yes.
Stephen Nickerson: you're an expert at transformation. So, hey, you can be great at this.
Brad Wilcox: That's thanks for letting us be a part of your journey. We wish you the best and we're here for you if you need us along the rest of the way,…
Christina Bösenberg: Thank you.
Brad Wilcox: Christina. Yep.
Christian Nicolai: Thank you.
Christina Bösenberg: Thank you so much.
Brad Wilcox: You bet.
Christina Bösenberg: I really appreciate our conversation and…
AJ Maxwell: I see.
Christina Bösenberg: yeah, goodbye. See you soon at some place on the planet.
Brad Wilcox: Take care. All right.
Conor Sweeney: Yes, look forward to it.
Christina Bösenberg: All right.
Conor Sweeney: Thank you very much.
Christina Bösenberg: Thank you. Bye. Bye.
Brad Wilcox: Thank you.
Christina Bösenberg: Bye. Bye.
Brad Wilcox: Take care.
What would you like to do next?
What part of your experience could help you get there? If you recognize yourself in Christina’s challenge, tell us where you are, where you want to go, and what seems to be standing in the way.